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HP Summer Internship | May - August 2018 | Duration: 12 weeks

Programs Utilized: Sketch, InVision, Adobe Photoshop, Adobe Illustrator, Keynote


DeviceWise addressed the first part of this process, choosing the best device for small and medium-sized enterprise needs. 

Device as a Service (DaaS) is HP’s complete hardware, support, analytics and unified endpoint management solution system that works with third party IT management companies to ensure coverage for small and medium-sized enterprises (SME) that can’t afford to have their own IT staff.


Software UX Design Intern, Personal Systems


Gastón Galvão, Senior UX Designer


HP Sales Reps


To fill in internal sales reps' knowledge gaps, allowing them more autonomy and reducing the amount of guidance needed from senior sales reps


Make fast and knowledgeable recommendations for what devices and accessories each client will need


Provide an intuitive recommendation platform to fulfills enterprise needs

Due to my NDA, I will be talking about my work on a high level. Please reach out if you would like to learn more.

Design Process



Map existing user flow to identify superfluous actions and pain points along the process.

Conduct heuristic evaluation to identify usability problems to tackle.

Understand the Users

Create personas to understand the three core members of every HP sales team’s needs, concerns, and priorities. Identified Inside Sales Reps as primary users. 

Created an isometric user flow that served as a storyboard to help contextualized DeviceWise within the overall system and identify how to digital experience impacted the enterprise client’s interactions with the sales team.


In the process, I created a Persona Sketch Library that sped up the persona creation process and could be utilized by the design team going forward.

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Incorporated customers from different stages to give DeviceWise more flexibility in a variety of scenarios. 

Reduced actions a late-stage user would take by 37.5%. This served to reduce redundancy and minimize the amount of information the sales rep would need to fill out.

Generated mockups and created interactive prototypes of the next iteration of DeviceWise. Improved the navigation system and recommendation bundling to reduce the ambiguity of final recommendations.

Key Takeaways

Strong opinions, weakly held


Get feedback early and often

Have strong opinions, weakly held

Though often I was uncomfortable sharing in our daily meetings because I didn’t always have notable progress, I realized regularly checking in with the rest of the team was very useful for keeping everyone up to speed on the various projects occurring simultaneously as well as potential points of collaboration.

I’m actively working on not being afraid of judgment when my work looks incomplete but rather focusing on the design decisions I’m making, questioning if my reasoning is sound, and asking the why behind comments and criticisms.

Embrace ambiguity


It’s okay not knowing the answer to all the questions. Everyone wants to help but they won’t know what you need if you don’t say it. Sometimes the people who have the answers or critiques aren’t even designers. Knowledge can come from anywhere. Stay curious and keep pushing for new ideas.

Thank You


Especially my wonderful team and amazing friends

I genuinely had one of the best summers of my life in Houston. I felt like my manager took so much of a risk on me due to my background and limited design knowledge at the time, I can't even begin to express the level of gratitude I have for him. I definitely spent a good portion of my internship at my desk watching tutorials and teaching myself everything that I’d need to do my job well. At the same time, my team was nothing but supportive and always willing to help me out despite their own busy workloads. I’ve learned through my experience this summer how important a wonderful team is and how much of a difference it makes when you look forward to going to work everyday. 


Some of my fondest memories were eating lunch with my coworkers and getting to experience the heavenly taste of Texas (and Brazilian) barbeque. I managed to experience so much of Houston with the other interns, both during organized events with HP and ones we scrounged together ourselves. I'm so grateful for all that I got to do this summer.  It was definitely one to remember, thank you to everyone I met along the way.


Here are some clips/photos of the fun moments we had that summer as well as a video I made for fun as part of an intern challenge. Enjoy!

Fun HP Video
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