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Problem Overview

Swipe with Intention

Regain control of your social media experience

Overview

During the height of the pandemic, it was difficult for elderly adults to perform necessary tasks like obtaining groceries or picking up medication without risking their safety. We set out to create a platform connecting adults willing to donate their time with homebound elders that are in need of help.

Role

Product Designer,
Design Strategist

Duration

April 2023 | 2 days

Team

Honey Mehta, Anh Truong, Evelyn Lee

Context

Studio Forward x Google Design Sprint

Contributions

Concept Development

Design Strategy

UX Design
Interaction Design
Visual Design

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The Challenge

Google challenged us to design a social media experience for generation z. 

The Process

W

The Result

W

Context

WHY SHOULD WE CARE?

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Covid was a difficult time for many older Americans. Suddenly they had their independence stripped away from them and had to limit contact with friends and family members. Lockdown was an isolating experience for everyone, but it was even more difficult for the 16.7M older adults living alone in the US. 

On the other hand, many states had stay at home orders that forced many adults to work from home for the first time. Combined with those furloughed or laid off due to limited virtual work opportunities, there was now a growing pool of people with extra time on their hands stuck at home, restless and eager to help their community.

WHAT ARE THEIR CONCERNS?

Research
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We polled those looking for help and those providing help to get a better sense of their situation, concerns, and needs. The team also spoke directly to both elderly and immunocompromised individuals to broaden our understanding of the problem. 

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WHO ARE WE DESIGNING FOR?

Based on our research, we created three archetypes. Our primary user, Crystal, is an elderly adult. We also created Conner, a secondary user who's navigating the app on behalf of a loved one, and Vicky, the volunteer who would be helping people like Crystal and Conner's grandpa. 

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The best way to learn is through personalized, live feedback from experts on the topic.

Become that expert, with Swap.

PERSONAS

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Sabrina Yang

-  College senior, Violin major

-  Debating career path

   between teaching and

   joining the Pittsburgh

   orchestra

-  Enjoyed helping her peers

   in school but unsure if she

   can teach someone with

   little or no experience

-  Worried that she won't

   know how to structure

   music lessons but wants to

   have a positive impact 

"How can I combine my passion 

for music with teaching?

Would I even be a good teacher?"

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Sebastian Ried

-  Junior art major, CS minor

-  Busy course load, member

   of the soccer team, works

   a few hours a week as an

   art instructor

-  Has an interest in music

   from guitar lessons in high

   school, wants to try his

   hand at learning the piano

-  Would prefer to be able to

   meet other people to play

   music with in the process

"I have so many passions that I want to explore, the possibilities are endless!"

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Kelly Meyers

-  23 year old recent grad

-  Just moved to Pittsburgh for

   her new job, looking to

   make new friends

-  Wants to dabble in the arts

   but is open to learning any

   new skill

-  Has a graphic design

   background, would be

   willing to teach if people

   are interested

"I'm interest in meeting new people in unique and interesting ways"

1. Connecting one user

    to another

2. In app messenger

3. Search bar

4. Suggested curriculum

5. Suggestions regarding

    who your match is

6. Navigation 

7. Internal teaching tools

 

From our research, we identified seven key features to incorporate into our application:

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Design Process

DESIGN PROCESS

BRAINSTORMING

EARLY WIREFRAMES

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EARLY PROTOTYPES

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Linkedin

After going through rounds of task-based user testing, we refined aspects of the experience such as improving the transition between stages and altered the wording of text or appearance of buttons to avoid confusion. We also adjusted the interface to be more intuitive when completing common tasks, aligned our visual styles, and tried to give Swap a simple but artistic aesthetic.

Final Result

FINAL RESULT

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Style Guide

STYLE GUIDE

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App Flow

APP FLOW

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Features

FEATURES

Profile Built by Questionnaire

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Profile built by

Questionnaire

By getting the user invested early and filling out questions so the site is customized to their needs, we are able to create a pleasant experience where the user is easily able to accomplish their task: finding someone to teach them through Swap. 

Users are able to browse other people whose skills/interests align with their's. While other competitors function like marketplaces, we make finding other people easy and intuitive.

 

With our review system, users are also able to identify good teacher and have the option to offer constructive criticism. 

Personal 

Human

Connections

Personal Human Connections

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Easy Chatting

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Easy 

Chatting

Swap features a simple, easy to use messenger where users can get to know each other and negotiate what services are being exchanged without risking their privacy.

 

Scheduling is as easy as a click of a button from there.

Swap easily syncs with

any calendar application of your choosing so you'll able to send event requests, share your availability, and schedule meetings without even leaving the app.

 

Once both parties come

to an agreement, their calendars automatically update so no one has to worry about forgetting. 

Integrated

Calendar

Integrated Calendar

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Unlock Teaching Potential

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Unlock

Teaching

Potential

New teachers looking for guidance have the option to follow a suggested curriculum of level appropriate songs that will adjust as the student learns.

 

Related applications will appear on the teaching resources page so the teaching process can be as streamlined as possible.

 

Users are also able to get advice as well as a variety of other resources

Prototype

INTERACTIVE PROTOTYPE

Despite Swap being formatted for a mobile experience, interacting with InVision is only seamless on my desktop portfolio. 

If you would like an opportunity to demo Swap on your phone, please follow this link.

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